Affliction Pay-per-view Expectations & Bar Sales
The pay-per-view numbers for Affliction: Banned will be among some of the most anticipated and watched of the year. A strong number will be evidence that there is a market for MMA outside of the UFC. A weak number will provide support to the notion that there is no market for MMA, only for the UFC. The obvious question then is: what constitutes a good or a bad number?
Last week, Affliction Entertainment COO Michael Cohen told MMAPayout.com that he guaranteed the event would do above 50,000 buys, while Affliction VP Tom Atencio has publicly stated that it would take 250,000 buys for the show to break even. Based on the fact that no MMA event outside of the UFC has broken 100,000 buys, conventional wisdom around the industry is that anything above that mark would be a success.
MMAPayout.com has learned that bar sales for Banned are believed to have been around 700. For comparison, it is believed that the UFC typically has between 750-1,000 in bar sales. However, it should be noted that it isn’t clear whether or not the Affliction event was offered at a discount to the UFC’s events.
That number may give credence to what appeared to be a growing sense of optimism concerning the event’s chances on pay-per-view within the industry over the last week. Officials at InDemand were also reportedly excited about the events prospects.
Affliction could become MMA heavyweight
The landscape of the mixed martial arts business may have changed Saturday night as the debuting Affliction promotion came out of its debut show with the potential for several of the biggest heavyweight marquee matches in the sport.
Press Release: Xyience Out, BSN In
Bio-Engineered Supplements & Nutrition Inc. (BSN), the world leader in cutting-edge sports nutrition products and makers of N.O.-XPLODE™, the #1 selling extreme pre-training energy and performance igniter, is proud to announce a multi-year partnership agreement with the Ultimate Fighting Championship (UFC), the premier Mixed Martial Arts (MMA) organization in the world today.
MMA is an intense combat sport where high level professional fighters use interdisciplinary forms of fighting that include Jiu-Jitsu, Taekwondo, Karate, Boxing, Muay Thai, Wrestling and other disciplines to their strategic and tactical advantage in a sanctioned match. UFC® fighters are among the best-trained and most conditioned athletes in the world, making BSN’s association with the sport of MMA and the UFC® a perfect fit. What BSN is to the world of sports nutrition with their leading line of physique, performance and energy products, the UFC® is to Mixed Martial Arts, true innovators and world leaders.
“I’m excited to announce that BSN is the ‘Official Nutritional Supplement Provider’ of the Ultimate Fighting Championship,” said Dana White, UFC® President. “As the world leader in physique and performance supplements, they are a perfect fit for the UFC – we look forward to working with BSN as we take this sport to a whole new level.”
The Ultimate Fighting Championship® is regulated by the most prestigious sports regulatory bodies in the United States. UFC live pay-per-view events take place at preeminent destinations including MGM Grand, MEN Arena, Mandalay Bay and 02 Arena, and consistently draw sell-out crowds with record-breaking gates. Presenting over twelve pay-per-view events per year, the UFC stands as the largest pay-per-view content provider in the United States.
The UFC also dominates television with its reality series The Ultimate Fighter, now heading into its eighth season. The Ultimate Fighter has reigned supreme for years in the coveted 18-34 male ratings demographic, and regularly enjoying higher ratings than traditional franchise sports such as the NBA, NHL, NASCAR as well as NCAA football and basketball. In partnership with Spike TV cable network,
the UFC also presents ten live UFC Fight Night events and the popular program UFC: Unleashed.
BSN’s President and CEO Chris Ferguson comments on the partnership, “I’m proud to announce that BSN is now the 'Official Nutritional Supplement Provider' of the UFC. MMA is the fastest growing sport in the world today. We are excited to be aligned with an organization as prestigious as the UFC and are eager to stretch our brand with this partnership by showcasing our product line, which includes N.O.-XPLODE, the foremost pre-training igniter in the world today. BSN is a dominate force in over 75 countries and climbing. We have entered into this strategic partnership with the UFC to solidify our combined global presence. I want to thank everybody at the UF for their efforts and for their continued commitment.”
No MMA In Massachusetts
Yet. Lawmakers in the state emerged from the year's legislative session last week without forwarding a bill to the governor that, if signed, would regulate the sport in UFC President Dana White's old stomping grounds and open the door to UFC events. Matthew Moran, chief of staff for state Sen. James Timilty, said members of the legislature's conference committee simply did not have the time to vet the MMA legislation that Timilty had proposed and still meet its deadline to get the rest of the state budget in front of the governor. This means no MMA in MA until at least Spring '09.
Is Sherdog making up quotes?
Sherdog has an article up with quotes from a bunch of different fighters regarding the Jackson / Griffin fight. One of those quotes is from Phil Baroni:
Phil Baroni (Pictures): I don’t know how two judges gave Forrest that first round, man. That’s some bulls—. I thought Rampage clearly won the fight. That first round could have been 10-8 for Rampage!
The only problem here is that Phil claims he never said anything like that at all:
ABC Passes Revised Unified Rules
MONTREAL -- A revised edition of the Unified Rules of Mixed Martial Arts was passed Thursday by the Association of Boxing Commissions via a majority vote at the ABC's annual conference.
Georges St. Pierre Nominated for an ESPY (Vote!!)
Georges St. Pierre has been nominated for an ESPY in the "best fighter" category. You can vote , but you have to sign up. He is up against four boxers, including Floyd Mayweather, Joe Calzaghe, Kelly Pavlik, and Holly Holm. Last year, Randy Couture and Quinton Jackson were both nominated, but came up short. This year the boxing vote will likely be split, which gives Georges a good chance of winning if MMA fans sign up and vote for him.
In some ways he seems like a token Mixed Martial Arts nomination, but I think he's a good one. Nobody else besides Anderson Silva has had a better summer to summer period since the last awards in the MMA world.
WAR MMA!! we gotta stick up for our fighters! VOTE!!!