Posted 7/5/07 6:21:00PM
M-1's Director of Operations Evgeni Kogan attended last night's (March 31, 2012) ONE FC show as a special guest of CEO / Owner Victor Cui, fueling rumors that a cross promotion between the two organizations headlined by Fedor Emelianenko might be in the works.
When Emelianenko was at the height of his success and negotiations were underway with the Ultimate Fighting Championship (UFC), the biggest issue was M-1's insistence that any deal should involve a cross promotion, something that Dana White and company were totally unwilling to countenance.
This is where ONE FC and the UFC differ. Whereas the UFC refuses to work with other mixed martial arts (MMA) organizations, ONE FC has embraced the concept of cross promotion and has even formed a network to allow fighters to move freely between Dream, Deep, Road FC, URCC, CFC (in Australia) and various others.