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Does the UFC Even Care About Ultimate Fight Night 25?

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FastKnockout

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"We have all kinds of stuff going and I didn't need this in my life. It is what it is and I never had a thought in my mind of [expletive] with Strikeforce. But I promote the UFC 24/7."


Those words were uttered by UFC President Dana White in response to Muhammed Lawal's comments regarding the promotion of the Strikeforce Heavyweight Grand Prix semi-finals this past weekend in Ohio. But they also are applicable regarding the promotion, or lack there of for tomorrow night's Ultimate Fight Night 25: Jake Shields vs Jake Ellenberger. Speaking candidly, the promotion for this event by Zuffa has been total garbage. Yes, the card isn't the strongest Fight Night that has been promoted but the main event is between two extremely talented welterweights, one of which just challenged for the UFC belt.

Dana White likes to claim that this is a 24/7 job for him and everyone knows he isn't lying. He catches up on sleep while flying and is the type of hands on boss that controls everything down to what the twitter and facebook accounts post. This weekend though, he's failed to do his job. In the lead up, he and Jon Jones were shooting commercials for Bud Light as part of a contest to fly fans out to New Orleans to see the event. You know, the one that ends with him and Jones in a bar and Dana saying "here we go!". Since those commercials, Dana has been promoting cards occurring at the end of October and December. He's been missing in the build up to this fight. And contrary to popular belief, that's not a good thing.

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Post #1   9/16/11 3:44:49PM   

Wallass

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They really need to space some of these good fights over cards better and this shows a casualty of not having done that. Look at UFC 136, abosultely friggen stacked, some of the undercard is main card worthy. I know UFC 138 with Munoz vs Leben is free too but man that gard is abysmal. I think the UFC tests out the demographics sometimes to see what their hardcore fanbase is by putting shows like this on.

Post #2   9/16/11 3:59:53PM   

Chael_Sonnen

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I care....War Ellenberger and Dunham!

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Post #3   9/16/11 6:13:50PM   

Hendo67

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WAR BELCHER!!!

Post #4   9/16/11 6:38:09PM   

Chael_Sonnen

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Posted by Hendo67

WAR BELCHER!!!



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Post #5   9/16/11 7:18:12PM   

prozacnation1978

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Ufc does a bad job in balancing the cards with superstar fighters
Ufc 136 and 137 is good but look at 135

Post #6   9/16/11 10:22:14PM   

Randall

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Not really a "sexy" card to promote anyways from a talent standpoint other than saying there are two TUF winners in action. Plus, the UFC has already got their sponsorship money from Budweiser so no worries.

Post #7   9/17/11 1:12:06PM   

BeefightStorm

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You're about the lack of advertisement & promotion here for this card. If I didn't follow MMA closely, I would probably think the next card was 135, since Jones is everywhere. Though the majority of the card is not as hype worthy as others, Ellenberger/Shields is a great match up. I see Shields at #6 currently in the division & Ellenberger getting in the top 10 with this win, if he can pull it off.

Post #8   9/17/11 2:45:36PM