WWE executive Shane McMahon is reportedly looking to buy a financial interest in the UFC promotion to enter the MMA industry. McMahon will officially leave his WWE position as VP of Global Media on January 1, 2010. McMahon would bring to UFC the marketing know-how and relationships in the marketplace to expand UFC's reach as an international sports brand.
Cmon Dana and the boys are to smart to try to bullshit the entire fight community. If McMahon comes on i think it will be interesting. It could be a key to getting the UFC to Japan!! Lots of pro wrestling roads end in Japan. just spitballing ideas.
Don't forget Shane Mcmahon is NOT Vince Mcmahon. I believe Shane is trustworthy for keeping the sport legitimate and I think he brings tons of marketing experience. I just hope Shane reminds himself that this is not WWE....
Last edited 12/6/09 10:52PM by MisterFreeze Edit note/reason: n/a
I doubt this would happen. The UFC and their current business model are doing fine without a massive investment. Slowly expanding and growing steadily. With such a successful business so far it would be silly to give someone else some control and power in a company. Even with the UFC's current string of injuries etc they are still doing fine. The big fights not happening now will happen early next year.
Someone mentioned this as a key to the Japanese market but that is irrelevant. The problems in Japan stem locally - too many problems with the Yakuza and local promoters. Marketing and garnering interest isnt a problem.
Lets be honest, Shane Mcmahon is a hugely succesful businessman. How can this be a bad move for the UFC? I don't agree with the whole overexposure thing I think people are just getting more picky about who they want to see fight. You can't always have a title on the line for every card. MMA is not going to become like boxing with 20 different weight classes and numerous (meaningless) belts.
Lets be honest, Shane Mcmahon is a hugely succesful businessman. How can this be a bad move for the UFC? I don't agree with the whole overexposure thing I think people are just getting more picky about who they want to see fight. You can't always have a title on the line for every card. MMA is not going to become like boxing with 20 different weight classes and numerous (meaningless) belts.
