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Vince McMahon says WWE a "more sophisticated" product than MMA

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Vince McMahon says WWE a "more sophisticated" product than MMA
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ThaAxeMurderer7
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During the peak of what the company refers to as its "attitude era" a decade ago, the WWE's audience was dominated by young men. While its popularity has waned, the fan base has simultaneously grown older and younger with new constituencies, according to audience research. A little more than a third of its audience is female. The audience is ethnically more diverse that most shows: 62 percent of audience is white; 20 percent of the viewership is black and 23 percent is Hispanic — Hispanics were counted as both white and Hispanic. It's the most-watched English-language show on cable among Hispanics, the company said.

With the Ultimate Fighting Championship and mixed martial arts becoming more popular as competitors, it made little sense for the WWE to ramp up the attitude with violence and sexuality, McMahon said.

"You really can't compete with that," he said. "Why not deliver a more sophisticated product and not go to those extremes? If the audience wants those extremes, they know where to go and how to get it."

Going PG has helped the company draw advertisers who might have looked away before. Pepsi, 7-Eleven stores, Mattel toys and the Army National Guard are among the sponsors that have signed up since the shift, the company said.

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Post #1   10/12/09 11:25:05AM   

Giant_Ochai
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One of the most hypocritical things Vinny Mac has ever said. I hope his wife is crushed in her bid to be a scumbag politician.

Post #2   10/12/09 11:28:12AM   
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ThaAxeMurderer7
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@ the pic in the article.

Post #3   10/12/09 11:30:00AM   

Steady MODdin'

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Posted by ThaAxeMurderer7

@ the pic in the article.



it oozes sophistication

Post #4   10/12/09 11:34:28AM   

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I don't see what the big deal is with the article. I think it's being misinterpreted.


"You really can't compete with that," he said. "Why not deliver a more sophisticated product and not go to those extremes?


I think Vince is referring to delivering a more sophisticated product than the WWE has been...not comparing themselves to the UFC.

Post #5   10/12/09 11:46:47AM   

Steady MODdin'

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dont get me wrong grappler, i think thats what he meant too, but a pic of a companys ceo getting his bare a$$ kissed by an employee along with the word spohistication anywhere near it strikes me as funny.

Post #6   10/12/09 11:49:19AM   

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Posted by cowcatcher

dont get me wrong grappler, i think thats what he meant too, but a pic of a companys ceo getting his bare a$$ kissed by an employee along with the word spohistication anywhere near it strikes me as funny.



Yeah, the pic definitely made me chuckle...how does one live that down anyway? What if Tito was made to kiss Dana's arse?

Post #7   10/12/09 11:56:59AM   

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Not to make this a political discussion, but I hope Linda E. McMahon wins her bid over Chris Dodd. If you want a scumbag politician Dodd is one.

Post #8   10/12/09 12:08:08PM   

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I have to disagree with McMahon here. And at the end of the day, I'd much rather watch some UFC, as opposed to WWE.

Post #9   10/12/09 12:09:47PM   

D0wnUnd6e6r
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Define sophisticated

Post #10   10/12/09 12:34:58PM   

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yeah I like to sit around with my socialite friends, a nice bowl of caviar, and a bottle of merlot and just watch some hillbilly soap operas.

Definitely sophistication is what I think when I hear WWE.

Post #11   10/12/09 12:35:28PM   

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I think he could have chosen a better word than "sophisticated".

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Post #12   10/12/09 4:03:40PM   

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Posted by BMF

Not to make this a political discussion, but I hope Linda E. McMahon wins her bid over Chris Dodd. If you want a scumbag politician Dodd is one.

She has to be nominated by her party before she gets anywhere near Dodd. You have to be a scumbag to want to use your life to try to control everyone else.

Post #13   10/12/09 4:17:59PM   

Let's go bowling, Dude.

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No more political talk, guys.

As much as you're trying not to turn it into a political discussion, it's turning into a political discussion.

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Post #14   10/12/09 4:21:00PM   

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more sophisticated?

it's pre-determined

Post #15   10/12/09 6:23:37PM   
 
 
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