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Encouraging News For UFC Fighters on UFC Gyms

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grappler0000

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The AP reports that BJ Penn and Georges St Pierre will be signing with UFC Gyms. The UFC will create signature gyms branded with the fighters names that would offer the fighters royalties on the usage of their names in conjunction with the gym. The UFC are at times heavy handed in their business dealings with their fighters, but the type of structure mentioned is encouraging and looks to be expanding the revenue pie in a way that benefits both the company and the fighters. Kudos to the UFC for this:


LAS VEGAS—The Ultimate Fighting Championship has signed deals with two of its top fighters to give them signature gyms in a chain of fitness clubs planned by the mixed martial arts league.

UFC President Dana White said Thursday that the gyms will be named for B.J. Penn and Georges St-Pierre, scheduled to fight Saturday in Las Vegas for the UFC welterweight title.

White says the fighters will be paid royalties from the gyms whether they are fighting or not.

Mark Mastrov, a former 24 Hour Fitness CEO working to open the new clubs, says the fighters’ gyms will be open by the end of the year in Penn’s native Hawaii and St-Pierre’s hometown of Montreal.


Link

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Post #1   1/29/09 9:46:15PM   

breakdown5

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This will only benefit the stars of the UFC (St. Pierre, Penn, Couture, Liddell, Lesnar, etc). Its good to see the company expanding quickly and becoming more and more mainstream, but this is only gonna benefit a handful of fighters.

Post #2   1/29/09 9:56:03PM   

tuvok500

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Great news !!

The UFC are really doing a great job to keep expanding their revenues and visibility.





Post #3   1/29/09 10:00:19PM   

bojangalz

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The concept is pretty cool, and it's nice to see (at least on the surface) that they're taking care of their guys. But my concern is that these gyms will become a fad over time and expand into watered-down marketing ploys rather then actual training/education facilities.

I guess the only question is...how long before we see a Brock Lesnar signature brand gym in Minnesota? Tractor tires and extreme cow-tipping for everyone!

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And as El Guapo always says- "God speed, and party on. Whoap!"

Post #4   1/29/09 10:00:53PM   

tuvok500

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Posted by breakdown5

This will only benefit the stars of the UFC (St. Pierre, Penn, Couture, Liddell, Lesnar, etc). Its good to see the company expanding quickly and becoming more and more mainstream, but this is only gonna benefit a handful of fighters.



yeah for now, but eventually you will have other name and other stars.

But i can't imagine a " Gabe Ruediger UFC gym "though, would not be a good thing !!

Post #5   1/29/09 10:03:01PM   

bojangalz

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I could see this as a great retirement pension for the top stars in the UFC...They can go on to train and corner fighters once their fighting days have passed them by. Odds are that these gyms will also have management who can help book local fights for their talent... Maybe this becomes a way to usher in an infrastructure for Minor League MMA.

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And as El Guapo always says- "God speed, and party on. Whoap!"

Post #6   1/29/09 10:04:07PM   

grappler0000

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Posted by bojangalz

I guess the only question is...how long before we see a Brock Lesnar signature brand gym in Minnesota? Tractor tires and extreme cow-tipping for everyone!



It's funny that you say that. I read somewhere that they will be including some of the nontraditional training equipment that we often see the fighters train with...one of which was tractor tires.

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Post #7   1/29/09 10:04:14PM   

motorboatensob

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Gabe how do I cut weight just do what I do run a poll up your a!! and sh!! it all out.

Post #8   1/29/09 10:05:12PM   

roadking95th

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I heard a lot of NFL rookies are training at "The Kalib Starnes Gym", trying to improve their 40 times

Post #9   1/29/09 10:05:49PM   

bojangalz

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Damnit that's some of the funniest stuff I've read in a long time.


Let's be fair though- I'm pretty sure they were training distance running and endurance during the off-season.

I want desperately bad to insert a Travis Lutter signiture gym reference here...But I'd probably take it too far.

Last edited 1/29/09 10:17PM server time by bojangalz
Edit note/reason: n/a

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And as El Guapo always says- "God speed, and party on. Whoap!"

Post #10   1/29/09 10:15:22PM   

EliasG

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Building gyms on a Promotional label as opposed to coaches?

The Applebees of MMA.

Post #11   1/29/09 10:38:37PM   

Gipper

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cool

Post #12   1/30/09 4:52:26PM