UFC Expansion: a Filipino One Two Punch

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6/20/08 10:23:51AM
As the UFC looks to expand on an international basis, one of the keys to success will be having local fighters that they can market to the populace. All great promotion is done on a local basis, and having home town boys is a sure way to energize their countrymen to turn out in droves for your card.

The UFC is ahead of the game in that respect when it comes to The Philippines, a country mentioned on multiple occasions as a site of future expansion efforts for the company.

6/20/08 2:33:08PM
thats one of the biggest advantages the UFC has over everybody else, every where the go they've got some fighters from that area, so they click with the hometown fans, getting them to fill up the seats....a very important factor IMO as far as expanding goes.
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