Since Dana have to tell to his employees before the public , my guess is that they sold like 25% to 49% of the company to a major sponsor like Virgin Mobile or Virgin Airline or Virgin Galactic or Virgin Entertainment , well Virgin something and they have signed a deal with FOX or ABC and the new form partnership will air the UFC event on public TV ( FOX or ABC ) .
The new partnership will allow the compagny to receive a new flow of cash and they will be able to pay fighters much better than before and they will have a new window for big sponsorships since the events are going to be on a major network .
The new name will be : UVFC , witch mean Ultimate Virgin fighter Champoinship !!! lol