You'll Never Guess How They Chose The Location For UFC ON FX 5 » Community » MMA News Share Forum » You'll Never Guess How They Chose The Location For UFC ON FX 5
9/18/12 3:51:43AM
As you would expect from the head of a billion-dollar business, Ultimate Fighting Championship CEO Lorenzo Fertitta does not take the future of his Las Vegas-based company for granted, and each decision that impacts his promotion is carefully considered while utilizing vast amounts of data, market research and historical perspective.

Of course, every now and then choices boil down to little more than a gut decision, or at least a decision dictated by the gut.

"It was kind of funny, because we do a lot of analysis and we're running numbers and doing all kinds of different things, and we said, 'Sometimes you just have to go literally by gut feel.

"I'm a huge fan of Guy Fieri's show, Diners, Drive-Ins and Dives, and I had actually downloaded the app on my iPhone. I said, 'You know what we're going to do? I'm going to go on my app right now, and whichever city has more Guy Fieri locations, that's where we're going to do the fight.' That's literally how it came down."

9/18/12 4:20:31AM
Lmao, I love that show too. Not a bad way to choose
9/18/12 9:03:57AM
I know I'm not complaining

Maybe he should watch Bizarre Foods with Andrew Zimmern so the UFC comes back to MN again
9/18/12 11:42:18AM
That reminds of the way I named my first Hardcore Punk band 20 years ago. There was a bunch of us hanging out at a friend's house and I said I will open the dictionary with my eyes closed and put my finger on a page and whatever word my finger lands on is going to be the band name. It landed on Leapfrog. It worked out quite well! :)
9/18/12 10:00:47PM
Minnesota for the win. We do good food.
9/19/12 10:00:41AM

made me chuckle